Imagine you run a small ecommerce company selling travel-sized electric guitars that work underwater and stay in tune even in freezing weather. You want to create a cool campaign to show off these amazing features, but a deep sea photo shoot is too expensive and regular stock photos just don’t match your rock ’n’ roll vibe. Generative AI is here to help! With tools like Midjourney, you can create stunning custom images that capture your product’s spirit without breaking the bank.
What is Midjourney?
Midjourney is an AI tool that can generate images and even analyze pictures using smart machine learning and diffusion technology. It works right inside Discord—a chat app where you can join public channels or private chats with the Midjourney bot. While creating a Discord account is free, using Midjourney usually requires a paid subscription, giving you the power to turn your creative ideas into eye-catching visuals.
Midjourney Prompt Structure
When you tell Midjourney what you want, you’re writing a “prompt.” Prompts can be short and simple or long and detailed (up to about 60 words). But remember: longer doesn’t always mean better! A good prompt covers the essentials. Here’s a basic structure:
• Command: Start your prompt with “/imagine” to let Midjourney know you’re ready for an image.
• Reference Images (optional): You can include a link to images that show the style or mood you want.
• Image Description: Write a detailed description of what you want to see—think about the subject, setting, and any actions.
• Parameters: End your prompt with extra details like aspect ratio, resolution, or art style cues.
Tips for Writing Midjourney Prompts
To get the best images, try these helpful tips:
- Be Specific
Describe your vision clearly. Explain who or what is in the image, the background, and the overall mood. For instance, if you want an outdoor scene, mention the time of day, the quality of light, or even the season. - Use Visual Language
Instead of a long explanation, sometimes a short reference can do wonders. Mention a famous art style or artist—like “in the style of Lisa Frank”—to instantly give your prompt a burst of visual energy. - Adjust Your Language
If the image isn’t quite what you expected, try tweaking your words. Change adjectives, add new details, or swap keywords for synonyms. Make one small change at a time to see how it affects the result. - Consider Prompt Weight
You can tell Midjourney which parts of your prompt are most important by using double colons (::) and a number. For example, writing “surreal landscape::2 floating islands::1 balloons::2” tells the tool that balloons are twice as important as floating islands. - Experiment with Art Style Cues
Midjourney loves specific tags that change its art style. Add parameters like:
• --creative for imaginative, out-of-the-box images
• --stylize [number] (or --s [number]) to control artistic flair
• --style raw to switch between standard and raw looks
• --chaos [number] (or --c [number]) for more variation
• --weird [number] (or --w [number]) to explore quirky, unexpected results
Midjourney Prompts for Ecommerce
Amazing images can make your digital content stand out. Here’s how ecommerce businesses can use Midjourney to boost their visual campaigns:
• Ad Campaigns:
- Example:
/imagine a hyper-realistic portrait of a smiling young man standing in a field holding a vanilla soft-serve cone with sprinkles, warm sunshine, summer day, 1:1 - Example:
/imagine a mermaid with long curly brown hair swimming through a surreal underwater world, dramatic lighting, moody, surreal art
• Social Media and Blog Images:
- Example:
/imagine a futuristic cityscape, urban landscape, in the style of a pop art illustration, 16:9 - Example:
/imagine an art piece showcasing a massive lego cityscape, digital illustration, 9:16 - Example:
/imagine a team of superhero kids eating colorful cereal wearing capes and tiaras, with a background of cartoon shooting stars, retro comic book scene
• Mock-ups:
- Example:
/imagine a sleek modern office, white minimalist furniture, employees drinking coffee and working on computers, with abstract art on the walls - Example:
/imagine a mock-up of a gallery wall featuring a variety of art pieces in different sizes, including watercolor sketches, oil paintings, and dramatic lighting
Prompts for Midjourney FAQ
What are good Midjourney prompts?
The best Midjourney prompts guide the output with specific, intricate details. For best results, include keywords to describe the subject, setting, and overall tone of the image.
How do I give Midjourney image prompts?
Use the “/imagine” command to begin generating images in Midjourney. Type the command followed by a description into a Discord chat channel or a private DM with the Midjourney bot.
Can you edit Midjourney prompts?
Turn on Remix Mode to edit Midjourney prompts. Use the “/settings” command or the “/prefer” Remix command to enable editing functions.
Reference: https://www.shopify.com/in/blog/prompts-for-midjourney